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Jun 28 2016

How (not) to Start a Relationship With Your Letterpress Printer

Maybe I'm just hanging out with the wrong people.I hope that's all it is.It's a product of youth and inexperience, but I'm seeing it creep into more seasoned designers, too. Creatives who've forgotten the golden rule.[bctt tweet="Value the work of other creatives as you would have others value yours." username="afinepress"]It comes in some blatant forms:  "I need a reasonably priced [printer, photographer, etc.]" "That's too expensive" "Are you kidding me" But the most insidious form is this: "I've got a ton...

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Jun 21 2016

CMYK Letterpress Postcard Save the Dates

There's not much more "vintage" than a 600-year-old technology.One of my favorite things about letterpress printing is its versatility - depending on the design, it can feel very vintage or downright futuristic.The reason letterpress is still around (aside from the wonderful tactility of deep-impression printing) is because it downright excels at a spot-color text and line designs.But, for decades, letterpress was the only option for everything from black text to full-color images.It's the fact that...

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Jun 17 2016

On Lemons and Lemonade

I can't say with certainty that I've ever had a panic attack.But if I have, it was a Monday morning in mid-February.I had to put the finishing touches on some stationery for a Kristen Weaver styled shoot. I made my way to the print shop (a separate space from my office/assembly space) to grab a few supplies. My mind racing on the day ahead, my own internal autopilot guided me - from the car to...

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Jun 13 2016

Starting Your Stationery Project Right

You know what? I can't for the life of me remember envelope sizes.Sure - A7 inserts are 5x7 and 4bar are 3.5x5 (or is it 3.5x4.875?), but the rest? I've got nothing.Having to try to remember or, worse yet, look these things up at the start of a project must be some sort of decision fatigue, right?So, instead, I've automated the creation of artboards for design projects with templates. It has saved me an incredible amount...

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Jun 03 2016

How Much Do Letterpress Business Cards Cost?

That's a great question! There's plenty of letterpress eye candy out there, but not a ton of answers about how much that eye candy costs. You might even be frustrated by round-about answers from printers who want to see your art before committing to a number.Today, you'll have your answer! But first, a little history. A lot has changed in the world of letterpress printing. Presses that were once the center of every print shop in America suffered neglect...

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May 31 2016

How Thick are Letterpress Invitations and Business Card Papers?

I think letterpress papers have three characteristics (aside from color): Thickness, Texture, + Heft Heft is a combination of stiffness and weight. It's an important characteristic, for sure. So is texture - some textures just play nicer with some designs.But, far and away, the characteristic most people care about is thickness. And I'm here to tell you this:[bctt tweet="Most of what you know about paper weights is useless." username="afinepress"]Describing a paper by its weight is of very little use to...

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May 10 2016

Unconventional materials for a Denver Luxury Wedding Invitation

[gallery link="none" ids="20993,20969,20968,20962,20950,20945,20943,20941,20929,20916,20907,20983,20919" orderby="rand"]Contrast.It's a fascinating, powerful tool.When disparate things are brought together thoughtfully, the whole is often greater than the sum of its parts. That's the effect I wanted to achieve with these concrete invitations.The natural meets the man-made.Wood, removed from its natural state and processed - sawed, compressed, burnt with lasers - to make something stark and wonderful.Concrete - mixed from a variety of materials into a cool, stately grey sheet; it retains some sense...

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May 02 2016

Inside Jokes From the Outside

About a year ago, this video hit my facebook feed pretty hard.Tom Macaluso 2015 Silver Award Video Uncensored from Deeb Studios on Vimeo. Almost everyone I know in the advertising world (admittedly not as many people as I'd like) was sharing it and bumping chests about how funny it was.And, yeah, it's kinda funny...

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Apr 27 2016

What the Queen’s Party Planner Has to Say About Invitations

For some couples, their wedding is the most structured ritual in which they'll ever take part. For others, it might be one of many. And then there's royalty. People for whom every day is ritual.And the Queen's cousin, Lady Elizabeth Anson, is there to create extraordinary experiences for guests who may themselves be bored of all the pomp and circumstance.She was recently highlighted in the New York Times (where she takes credit for inventing the RSVP card)...

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Apr 05 2016

How to Make Your Wedding Meangingful

Wow. Every. Single. Time.This video gets me all teary-eyed. Without fail. It's just freaking beautiful. You know why?Because it celebrates culture. It celebrates the couple. It celebrates their family and friends. It's not some freaking trend. It's not something they saw on Pinterest. It's them. Through and through.And this is something that I'll preach every chance I get.Find inspiration from your life; not the blogs and magazines.[bctt tweet="Quit pinning weddings and start pinning the things you actually love." username="afinepress"]You can...

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