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Nov 19 2015

Why is Letterpress so Expensive?

In the 50's, everything from timesheets to invoices to newspapers were printed letterpress. So why is letterpress so expensive now?The answer is pretty simple: scarcity.When letterpress was the standard way of printing, there were letterpress presses and skilled operators everywhere.Then offset printing outpaced the quality and speed of letterpress and, by 1985, the last heidelberg windmill (my press of choice) rolled off the production floor.That means that: the newest letterpresses available are already 30 years old! Availability of Presses So,...

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Can’t the GRAMMYs Do Better?

Have you seen the unboxing video Weird Al posted of his 2015 GRAMMY? I want to talk about it for a minute, so watch it if you haven't already.So, this is the pinnacle of musical achievement in America? You wouldn't know it from that.Sure, the foam rubber insert is nice - I'm a sucker for custom-molded cases. But Where's The Magic? Where's the experience in this? It just feels so lazy.Here are a couple of things I...

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Nov 09 2015

On Announcing Unplugged Weddings

Photographer Thomas Stewart recently posted an excellent unplugged wedding post on facebook. You may have seen it - it was shared more than 65,000 times.Yeah. You read that right. 65,000 shares.It's an awesome post. He hits the main points well and hard:Guest devices and cameras get in your photographer's way. They get in your way (that pitiful groom, leaning into the aisle to see his bride). It's not usually worth the trade - guests' pictures suck. Your guests are...

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Nov 05 2015

Writing Wedding Thank You Notes

Planning a wedding can be a whirlwind. There are so many things to consider and make decisions about that you might not have even known existed before getting engaged.It can easily be overwhelming. you can feel like there are things slipping through the cracks. The truth is, none of these things are life or death (even if they feel like it). The Most Important Thing One of the things that's easy to overlook when planning...

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Nov 04 2015

Too Pretty to Pick Up

I recently developed a handbill for an art exhibition. The show opens on Friday and will be hanging through the first week of December. It's called "Mysteries & Goddesses" and features the work of Stacy Goodowens Tabb. You should check it out.The primary delivery of the handbills was through Stacy's farmer's market booth, handed out to customers, friends, and passersby. The rest were laid out at several surrounding businesses in support of neighborhood events (rising tides...

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Nov 03 2015

Making Sure Everything Lines Up: Register Printing

If there's any doubt we're fully in the digital era, just look to graphic design. It amazes me how many designers think the whole concept of graphic design is tied to the history of the computer.Designing for the screen, on a screen, is a relatively straightforward venture. For the most part, what you see is what you get. Designing for print is a whole nother matter. The ease at which pixels and vectors can be...

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When Do I Send Out Wedding Invitations?

[no_blockquote text="When do I send out wedding invitations?" text_color="#d8b100" title_tag="h2" width="" line_height="" background_color="" border_color="" show_quote_icon="yes" quote_icon_color="#d8b100" quote_icon_size=""]This has to be one of the most common questions I hear as a stationer.That's why I created this timeline for sending save-the-dates, invitations, and thank you notes as well as when to set your RSVP deadline.Included are timelines for weddings that are local to you as well as for destination weddings. Of course, there are plenty of good reasons to...

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Oct 29 2015

On Being Brave

You might know James Victore, or at least who he is. If you do, you have an opinion of him. There was a time when I waited for each new installment of Burning Questions.Then it trailed off. I got busy. I dug into the trenches of the business and I stopped paying attention.And I woke up this morning realizing that I've lost the very thing I love about James and the thing at the core of...

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Oct 27 2015

Working With Out of State Wedding Vendors

One of the questions we get most often is about working with out of state wedding vendors. We're based in central Florida - a great area to live, but it's not known for luxury weddings. Because of this, most of our clients are based out-of-state (or at the south end of the state). That means virtually all of our clients are not local.Some wedding vendors really should be local to the wedding. The logistics of moving large amounts...

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