giving thanks | Élan event studio
I love the different ways people say “thanks.”
Some of my good friends would never ever consider sending a thank you card, but they will express their gratitude in extremely sincere and thoughtful ways. I think even Emily Post might be OK with the trade-off.
Of course, seeing as I make stationery, I very much appreciate friends who do send thank you cards. You can imagine my excitement when Monica of Élan Event Studio called about custom thank you notes.
There’s a beautiful, understated elegance to Monica’s brand and I wanted to honor that with just the right amount of wow. We kept to a simple color palette – PMS 5483U and bright white, provided by Crane’s Fluorescent White Lettra. I’m a huge fan of back-flap return addresses, so we printed this one in letterpress on the square flap.
We printed on a 220# (600gsm) A6 sheet, laying the “thank you” down with the textural goodness of letterpress and flooded the back of the card with a screenprint, knocking out the logo to reveal it in fluorescent white.
The envelopes were lined with a digitally printed stripe pattern to match. It can be quite a challenge to match the process color of digital or offset prints to a PMS spot color. Because the liner didn’t contain any large washes of color, it was a little more forgiving and we ended up with a great match across techniques.
All that makes for an incredibly elegant way to say “thank you”
photopolymer plates, ii
Here's a second short video on photopolymer plates for letterpress printing. Hopefully when they're all done, we'll all [...] happy holidays | a self-promotion piece
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This year, I made the [...] 
