what are you dreaming of? - A Fine Press
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Aug 31 2012

what are you dreaming of?

Have you watched Jiro Dreams of Sushi?

It’s a stark reminder of how differently Eastern and Western cultures view art and discipline.

I watched it into the small hours of the morning last night, a time normally reserved for nodding off. But I was riveted by the unflagging passion of Jiro, his sons and apprentices.

Am I as relentless in my pursuit of Craft?

What are you dreaming of?

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  • We saw this last week and were amazed by it as well. (The last time I was this riveted by a documentary, I was watching Helvetica.)
    The thing that impressed us most was Jiro’s obsessive dedication to doing his job with excellence every single day. He never worked on “being dedicated,” he just worked on the sushi step-by-step, day-by-day, year-by-year. It’s a good reminder to get away from the hipster “focus on being focused” mentality and just make something well.

  • eataduck

    i have had this movie on my computer for months waiting for the right time to watch it. My brother in law got to eat there a few years back while studying architecture. he said it was a once in a lifetime experience. i think ill have to finally put it on and be amazed.