Nov 5, 2015 | Weddings and Social
Planning a wedding can be a whirlwind. There are so many things to consider and make decisions about that you might not have even known existed before getting engaged. It can easily be overwhelming. you can feel like there are things slipping through the cracks. The...
Nov 4, 2015 | Corporate Stationery
I recently developed a handbill for an art exhibition. The show opens on Friday and will be hanging through the first week of December. It’s called “Mysteries & Goddesses” and features the work of Stacy Goodowens Tabb. You should check it out....
Nov 3, 2015 | Corporate Stationery, Letterpress, Weddings and Social
If there’s any doubt we’re fully in the digital era, just look to graphic design. It amazes me how many designers think the whole concept of graphic design is tied to the history of the computer. Designing for the screen, on a screen, is a relatively...
Oct 30, 2015 | Weddings and Social
When do I send out wedding invitations? This has to be one of the most common questions I hear as a stationer. That’s why I created this timeline for sending save-the-dates, invitations, and thank you notes as well as when to set your RSVP deadline. Included are...
Oct 29, 2015 | Corporate Stationery, Letterpress, Weddings and Social
You might know James Victore, or at least who he is. If you do, you have an opinion of him. There was a time when I waited for each new installment of Burning Questions. Then it trailed off. I got busy. I dug into the trenches of the business and I stopped paying...
Oct 27, 2015 | Weddings and Social
One of the questions we get most often is about working with out of state wedding vendors. We’re based in central Florida – a great area to live, but it’s not known for luxury weddings. Because of this, most of our clients are based out-of-state (or...
Oct 26, 2015 | Corporate Stationery, Letterpress, Weddings and Social
You want people to take the time to engage with the stationery they receive from you. Whether it’s a wedding invitation, a business card, or a handwritten note, you give it to them hoping it gives them an opportunity to slow down for a second and reflect on the...
Oct 25, 2015 | Corporate Stationery, Letterpress, Weddings and Social
Average stuff for average people is getting ever more difficult to sell. If that’s all you’ve got, get something else. I’ve been a fan of Seth Godin’s pretty much as long as I can remember. He’s one of the most consistent minds in art and...
Oct 23, 2015 | Letterpress
I was talking shop with a fellow pressman a few weeks ago when he mentioned he was thinking about writing a blog post about how perfection is possible in letterpress printing. I thought this was a horrible idea. Let me start by saying this: no production process can...
Oct 19, 2015 | Weddings and Social
Planning a wedding can be a whirlwind. There are so many things to consider and make decisions about that you might not have even known existed before getting engaged. It can easily be overwhelming and you can feel like there are things slipping through the cracks....
Oct 15, 2015 | Corporate Stationery
I remember the very first time I order business cards from Moo.com. They were their tiny little mini cards. I used a few different photos Tina Sargeant had taken of me for my career as a jazz bass player. I was so proud of those things! They were different than...
Oct 12, 2015 | Corporate Stationery, Letterpress, Weddings and Social
Music Mondays: because life’s better with a soundtrack. I recommend hitting play before reading further. I wanted to take the next few Music Mondays to address a few of the albums that have made a deep impact on me. I’m calling them the Formative Five –...
Oct 9, 2015 | Corporate Stationery, Letterpress
I spend a lot of time thinking about how people open mail. With the amount of wedding invitations I do, I’m constantly interested in ways I can make a guest’s experience at her mailbox more interesting and engaging. Add conversion to that and you’ve...
Oct 8, 2015 | Corporate Stationery, Weddings and Social
So, your guestlist includes super awesome friends from all over the world – you’re so intercontinental! One of the great things about weddings is how they bring people together. A roommate you haven’t seen in a year and a half. Your cousin in Stuttgart....
Oct 6, 2015 | Corporate Stationery, Weddings and Social
A few months ago, a friend of mine introduced me to a concept called the artisan trap. It was immediately familiar to me, the idea that those of us who craft custom products for clients find ourselves constantly switching between business mode and crafting mode. That...
Sep 30, 2015 | Corporate Stationery, Letterpress
“Print is dead” is dead. Sure, the newspaper industry is still in turmoil and it likely won’t be long before those presses stop running. But the very concept of ideas permanently fixed onto substrates to be consumed by your audience is proving itself...
Sep 28, 2015 | Letterpress, Weddings and Social
I try to learn as much as I can from every situation. Sometimes it takes some digging and extrapolation. Sometimes it hits me like a ton of bricks. I worked with the Schulman family for a while to hone in on the design of their son’s bar mitzvah invitation. The...
Sep 21, 2015 | Corporate Stationery, Letterpress, Weddings and Social
Music Mondays: because life’s better with a soundtrack. In the last year, I’ve had to adjust priorities to make room for growth at A Fine Press. One of the things that got cut was gigging. I’m a jazz bassist and, while I’ve never made a substantial...
Sep 17, 2015 | Corporate Stationery, Weddings and Social
…how the average person opens their mail? …how a right-handed person accepts your business card when you hand it to her? …a left-handed person? …how many gatekeepers your portfolio mailer might have to go through before it gets in the...
Sep 16, 2015 | Case Studies, Corporate Stationery, Letterpress
Being a part of a close-knit group of entrepreneurs, tech employees and creatives in a coworking space comes with daily challenges and often unexpected rewards. Most of them are the kinds of things you’d expect – moments of serendipity contrasted with times of...
Sep 3, 2015 | Corporate Stationery, Letterpress
Letterpress printing is an imperfect art. There are reasons the commercial printing industry ditched these machines in favor of offset – and now digital – presses. They have issues with register and ink coverage and gradients. Frankly, it’s these...
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